Real results for real product teams.
Boosting Growth for Helium Deploy’s Network
Supported Helium Deploy in simplifying onboarding, lowering overhead, and shaping product strategy around user behavior and growth. (
- A confusing onboarding process that led to support tickets and abandoned orders
- Lack of visibility into user behaviors and hotspot deployment issues
- Limited automation around order processing, activation tracking, and status monitoring
- A need for clearer dashboards to support users managing multiple hosted hotspots
- Disconnected product feedback loops, slowing development prioritization
Simplified Onboarding & Purchase Flow
We redesigned the onboarding and purchase experience to guide users through order placement, deployment expectations, and earnings tracking. Key UX blockers were removed, and fallback messaging was added for common edge cases like delayed activations or missing information.
Built Real-Time Deployment Visibility
We implemented clearer status indicators for each hosted hotspot—tracking shipping, activation, syncing, and earnings status—helping users feel confident their deployments were progressing.
Streamlined Support Through Automation
We helped automate key support workflows, including order confirmations, activation alerts, and earnings reports. This reduced the volume of repetitive tickets and empowered users with proactive updates.
Introduced Product Analytics & Feedback Loops
We added lightweight analytics tools and a structured system for surfacing product feedback across Discord, customer support, and the user dashboard, creating a faster feedback-to-roadmap loop.
Enhanced Dashboard Experience
We worked on improving the multi-hotspot dashboard so users could quickly assess deployment status, daily earnings, and payout schedules. This helped turn Helium Deploy into a true hosting platform—not just a purchase flow.
Clearer onboarding flows and improved purchase logic reduced user confusion and helped increase completed deployments, especially among first-time users unfamiliar with crypto or LoRaWAN technology.
32% increase in completed orders after redesigning the onboarding and payment funnel with clearer next steps and progress updates.
By adding real-time deployment tracking and automated alerts, we significantly reduced support tickets and improved user trust in the post-purchase experience.
41% decrease in support requests related to order status, sync delays, or earning expectations.
Structured analytics and qualitative feedback channels helped the team prioritize the right features faster, while maintaining credibility in a fast-changing crypto environment.
Faster product iteration cycles with weekly releases informed by user behavior, sentiment, and support trends.
The new multi-hotspot dashboard gave users clarity into their earnings, performance, and ROI across multiple locations, making Helium Deploy a true command center for their hosting operations.
Higher daily engagement as users returned to monitor hotspot activity, payouts, and uptime—with a measurable increase in dashboard sessions and retention.
Client Impact
Making Crypto Hardware as Easy as SaaS: The Helium Deploy Growth Story
“Productiv helped us transition from a transactional product to a scalable platform. They understood our users, cleaned up our flows, and gave us the structure to keep growing without burning out our team.”
You don’t have a roadmap problem. You have a decision-making problem dressed up as one.
Every quarter you stay the product brain is another quarter the team ships the wrong things — and another quarter further from a Head of Product hire that will actually work.